When I first heard about MoviePass I was excited but thought to myself, "this is too good to be true." $10 a month to see as many movies as I wanted? There is no way that theaters are allowing this to happen.
Some theaters fought it, and now it seems that the movie lover's dream is coming to an end. Their stock dropped 99.9% and now the prices are being raised.
The Washington Post reports:
MoviePass, meanwhile, announced Monday that it is raising the price of its standard subscription from $9.95 to $14.95 and limiting availability to movies that open on more than 1,000 screens.
The Today Show says that big blockbuster movies like the new "Mission Impossible" will not be able to be seen by MoviePass subscribers for at least two weeks after it opens, unless of course you buy a ticket the old fashioned way.